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About Us

There are thousands of products on the market today that claim to help restore your body's moisture and promote healthy skin. These products come in various forms, and with a variety of ingredients with varying degrees of quality and actual benefit to your skin.  Well, nature has been making skin care products for a very long time and it’s still going strong! Naturally BODIED Body Care is not your average natural skin care brand. Our mission is to create a body care line that harnesses the amazing powers of plant-based ingredients, instead of relying on man-made ingredients that were created in a lab, to help you feel like your best natural self. That philosophy drives everything we do - from the plant-based ingredients in our products to the amazing customer service we provide.

Naturally BODIED was created by a Hampton University Biology student who suffers from eczema. Fed up with going to stores and not being able to trust a brand's ingredient list, or getting irritated by the products she did decide to try, Jada Buford-Singleton decided to take matters into her own hands and create quality, effective skin products for herself that made her feel her best! Now, she takes her research and creations and offers them to the masses, so that everyone can benefit from the products that have helped her with her own dry skin problems!

Our owner also had a vision for our brand of inclusivity whether it be gender, or skin type, or skin color. Our products are accessible to all people, and we seek to represent those who aren't typically represented in media or otherwise. Naturally BODIED was also founded upon the scripture Psalms 139:14 "I will praise You, for I am fearfully and wonderfully made". It is important for us to allow people to feel their best in the skin God gave them, and to use His creation to help aid dry skin problems, and maintain healthy, glowing skin, whether they are a believer or not! With this in  mind, we also have affirmations built into our brand name! the BODIED in Naturally BODIED stands for Naturally... Blessed, Opulent, Dazzling, Incomparable, Exuberant, and Dauntless, all words of empowerment and power that promote self confidence in the way you naturally come.  Our men’s line, Royal PRIDE has the same message and stands for Power, Respect, Integrity, Discipline, and Energy. So, anytime someone speaks out brand names aloud, they are also speaking power and affirmation over themselves!